Privacy Policy

1. Introduction

ReverseClip (“we”, “us”, or “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you use our competitor intelligence platform at reverseclip.com (“the Service”).

2. Information We Collect

2.1 Information You Provide

• Account information: name, email address, password
• Profile information: avatar, content niche
• Content you create: scripts, projects, saved filters
• Communication: support requests, feedback

2.2 Information Collected Automatically

• Usage data: features used, pages visited, actions taken
• Device information: browser type, operating system
• Log data: IP address, access times, referring URLs
• Cookies: session cookies for authentication

2.3 Third-Party Data

We collect publicly available data from social media platforms (Instagram, YouTube, TikTok, LinkedIn) about the competitor accounts you choose to track. This includes publicly available posts, engagement metrics, and profile information. We do not access private or restricted content.

3. How We Use Your Information

• Provide, maintain, and improve the Service
• Process your account registration and manage your subscription
• Send transactional emails (welcome, login notifications, alerts)
• Send periodic digests and product updates (with your consent)
• Analyze usage patterns to improve the Service
• Detect and prevent fraud or abuse
• Comply with legal obligations

4. Data Sharing

We do not sell your personal data. We may share data with:

• Service providers: Hosting (Vercel), database (Neon), email (Postmark), AI processing (OpenRouter, OpenAI), data collection (Apify)
• Legal requirements: When required by law, court order, or governmental authority
• Business transfers: In connection with a merger, acquisition, or sale of assets

5. Data Retention

We retain your personal data for as long as your account is active. When you delete your account, all associated data is permanently removed within 30 days. API usage logs and anonymized analytics may be retained longer for service improvement.

6. Data Security

We implement industry-standard security measures including:

• Encryption of data in transit (TLS/HTTPS)
• Secure password hashing (bcrypt with salt rounds)
• JWT-based session management
• Role-based access controls
• Regular security reviews

While we strive to protect your data, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.

7. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access: Request a copy of your personal data
• Correction: Update inaccurate information via your Settings page
• Deletion: Delete your account and all associated data
• Export: Request an export of your data
• Objection: Opt out of marketing emails via email preferences

To exercise these rights, contact us at privacy@reverseclip.com.

8. Cookies

We use essential cookies for authentication and session management. We do not use third-party tracking cookies or advertising cookies. You can disable cookies in your browser settings, but this may affect the functionality of the Service.

9. International Transfers

Your data may be processed in countries other than your own. We ensure appropriate safeguards are in place for any international data transfers in compliance with applicable data protection laws.

10. Children's Privacy

The Service is not intended for users under 16 years of age. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes via email or through the Service. The “Last updated” date at the top indicates when the policy was last revised.

12. Contact Us

For privacy-related questions or requests, contact us at privacy@reverseclip.com.